The Sonic Virus Infecting the WWW

Viral - a word that does not bring out the best emotions particularly in the post COVID Melbourne, but I am writing about a different kind of viral that we have not experienced before as a small Melbourne based business that funnily enough was born during the peak of COVID. 

As part of our experimentation with social media we have been playing around with Pinterest, a site that is more popular in the US and Latin America than down under. We have been posting our balloon garlands on Instagram and Pinterest and have experienced the power of social media trends with our Sonic the Hedgehog Garland that we have created for a client in Bentleigh, Victoria. This image, out of all of the ones we have posted on Pinterest has gone absolutely berserk and had some 60,000 people view it in one month and continues to rack up hits. Our next best pin had about 6,480 impressions during the same time interval. We have to wonder what drives these ever important algorithms to promote certain images over others and naturally wonder what's next. Our gut suggests that it may be PINK and start with a B. If you know how to crack the "viral" code - please contact us as we would love to learn more.

Have you ever experienced the power of going viral? No, we're not talking about catching a cold or the flu. We're talking about the kind of viral that brings unexpected success and attention to a small Melbourne-based business like ours. And believe it or not, it all started during the peak of COVID.

As a way to experiment with social media, we decided to dive into the world of Pinterest. Now, we know that Pinterest is more popular in the US and Latin America than down under, but we thought, why not give it a shot? So, we began posting pictures of our amazing balloon garlands on both Instagram and Pinterest.

The Sonic the Hedgehog Garland: A Pin that Went Berserk

Out of all the images we posted on Pinterest, there was one that caught everyone's attention. It was our Sonic the Hedgehog balloon garland, created for a client in Bentleigh, Victoria. Little did we know that this particular image would go absolutely berserk!

Within hours, our notifications were blowing up like balloons at a birthday party. Repins, comments, and likes were pouring in from all over the world. It was like a virtual party, and we were the hosts!

We couldn't help but feel a sense of pride and excitement. Our small business was gaining recognition, and it was all thanks to the power of social media trends. Who would have thought that a balloon garland inspired by a video game character could create such a buzz?

From Bentleigh to the World: Spreading the Balloon Joy

Word spread like wildfire, and soon enough, people from different corners of the globe were reaching out to us. They wanted their very own Sonic the Hedgehog balloon garland. We were thrilled to bring joy and happiness to so many people, even if it was through a quirky and unexpected medium.

But it didn't stop there. Our other balloon garlands started gaining traction too. From superheroes to unicorns, our creations were captivating the hearts of Pinterest users everywhere. We were no longer just a small Melbourne business; we were becoming an international sensation, one balloon garland at a time.

So, what's the secret to our viral success? Well, besides the obvious charm of our balloon garlands, we believe it's all about embracing the power of social media trends and taking risks. Sometimes, you just have to put yourself out there and see what happens.

As we continue to ride this wave of viral success, we can't help but be grateful for the opportunities that have come our way. Who knew that a small Melbourne business could make such a big splash in the world of balloon art?

So, if you're ever in need of a touch of whimsy and joy, remember us. We're the Melbourne business that went viral, one balloon garland at a time. And hey, maybe you'll be the next one to catch the viral balloon fever!

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